The Lincoln Motor Company

Hello Again

A legacy of turning luxury on its head.

When Edsel Ford stepped out from his father’s shadow to say hello to a new kind of luxury car company, it jumpstarted a legacy of giving convention a second look.

It was only fitting as we reimagined his brand 100 years later that we say hello again.

Hudson Rouge
Chief Creative Officer: Jon Pearce
Creative Director: Jason Koxvold
Senior Copywriter: Ryan O’Keefe
Senior Art Director: Brian Hall
Executive Producer: Sherri Levy
Producer: Jess McMahon

Logan
Executive Creative Director: Kenji Yamashita
Original Music (tv): Aloe Blacc
Original Music (film): Black Iris
Mix: Heard City
Mixer: Phil Loeb

Recognition
Webby Nominee
AICP, Shortlisted, Best Design
Comm Arts Annual 5 (in book)
Comm Arts Creative Exhibit

Previous
Previous

Volvo | No Volvos were harmed making these ads

Next
Next

Uber Eats | Local access heroes thanked 100,000+ local eats heroes