TurboTax
SUPER BOWL LIX
Taxes was so backwards. Now Taxes is so sweet.
Still schlepping taxES to a tax guy for a so-so refund? You’re doing it the hard way.
For Super Bowl, we went hard for TurboTax. Enter Issa Rae on an unnecessarily backwards trek to the mecca of tax services—just to prove there’s a better, more modern way to do taxes, with a TurboTax Expert right on your phone.
TurboTax 2025 Super Bowl LIX – Teaser
TurboTax 2025 Super Bowl Commercial - Now Taxes is So Sweet (IN-GAME :45)
R/GA NY
Global Chief Creative Officer: Tiffany Rolfe
GLOBAL HEAD OF CREATIVE EXCELLENCE: ARI HALPER
Group Creative Director: Ryan O’Keefe
Creative Director: Spencer Cook
Creative Director: CHRIS HUTCHINSON
Creative Director: JASON HOFF
Executive Strategy Director: Kaitlyn Frysztak
Executive Producer: BENJY GREENBERG
VP, Head of Content ProductioN: JESSE BRIHN
STINK
Director: TRAKTOR
Director of Photography: KEN SENG
Editorial: ROCK PAPER SCISSORS
EDITORS: LAUREN DELLARA
VFX: DAYDREAMER
COLOR: THE MILL
VFX SUPERVISOR: MATT FULLER
MUSIC SUPERVISION & MIX: LIME STUDIOS
MIXER: JOEL WATERS